Aion Margin · interactive prototype
BetaWhat do you really earn, per product and per channel?
Enter your price and costs and instantly see your net margin on your own web shop, Bol and Amazon.de: after commission, fulfilment, returns and advertising. Including break-even ROAS, maximum CPA and the price you need for a 20% margin.
Runs entirely in your browser. Your data is never sent or stored.
Aion MarginBeta
Example product:
Result per order
Where the revenue goes
Web shop · €31.04
- Product and packaging€8.37
- Commission and fees€0.96
- Fulfilment€5.95
- Returns€0.39
- Advertising€6.00
- Profit€9.36
Insights
- Web shop earns €5.67 more per order than Bol.
- For a 20% margin on Bol you need a selling price of at least €45.19.
- 5 percentage points fewer returns adds €1.65 profit per order.
- On Bol, 62% of your pre-ad margin goes to ads. Every CPA increase hits your profit directly.
How we calculate
- Net revenue = selling price excl. VAT × (1 − return rate).
- Landed cost = (purchase + freight) × (1 + import duties). Resellable returns go back into stock.
- Commission is charged on the price incl. VAT and credited on returns; fixed fees are not.
- Max. CPA = profit before advertising. Break-even ROAS = revenue incl. VAT ÷ max. CPA.
Roadmap
- NowCalculation model in your browser
Margin per channel, break-even ROAS, max. CPA and target price.
- NextPull costs automatically
Integrations with Shopify, Bol and Amazon, so you no longer need to enter anything.
- LaterAI analysis of your full range
Built on Claude: flag loss-making products and campaigns and propose concrete actions, with your approval.
Want this for your entire range?
In the free growth scan we run these numbers for all your products and channels.